Natural Grocers, which has 24 stores in Colorado and one in New Mexico, has opened a store in Richardson and says it’s looking at other locations in the Dallas area. I have a call in to the company's Lakewood, Colo., headquarters to see if they’ll answer a few questions about the operation. Apparently, they’re looking at the Lower Greenville Whole Foods site as well, according to the Vitamin Information Center.
Natural Grocers is a $25 million family business, specializing in vitamins (it started as something called Vitamin Cottage) and organic and natural foods. The first Dallas-area store is small, only about 14,000 feet, which makes it two-thirds the size of the Whole Foods on Lower Greenville. My favorite part of the company web site is What We Won’t Sell You and Why.